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How Much Should You Pay For An Internet Lead?

September 28, 2012 | Author: Randy Pickard The question of how much should a real estate broker or agent pay for Internet leads is a frequent topic of conversation. The answer is “it depends”. The quality of leads vary dramatically from lead generation firm to lead generation firm. In addition to the charge from the lead generation firm, there are the costs incurred and time involved in working the leads. For a low quality lead that is being resold to […]

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